PS Seasoning Social Content

You may get hungry after viewing this.

PS Seasoning & Spices is a classic Wisconsin company. They boast generations of mastery in crafting seasonings, spices, and meat smoking, and a collection of over 3,000 blends and spices, to boot. From their one-of-a-kind Bacon Shakes to the grilling products of our dreams, our team couldn't wait to create some stand out content for this brand.

PS celebrates and carries on the tradition of old-world flavors while creating new, modern products and unique blends.

PS came to us looking more robust social media content - and for new ways to spice up their social channels (wink). They had an impressive library of customized recipes for their products, and it was time to show it off.

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We put our heads together to create voice and visual guidelines to attract a new wave of PS consumers. We landed on an approachable and intriguing mix of crave-worthy photos, videos, giveaways, and social ads to help PS connect to a new audience. They wanted to stand out, and we answered with a plan to become recognizable by the quality, consistency, and beauty of their recipes and brand. In addition to providing experience and valuable information to this new audience, we invited them to participate in the artistry and tradition of preparing great food.

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